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No matter what program we produce we try and go the extra mile to create a win win situation wether it is with our Celebrity clients and corporations or business to business. It's these efforts that result in CMI being asked consistently to not only bring in a celebrity to promote a corporation but to also have CMI consult the corporation on the utilization of the Celebrity and other sports marketing assets to further enhance the goals of the corporation. In a lot of instances businesses that would not have the where with all or expertise to utilize a celebrity or sports marketing based program turn to CMI because we can complete the entire loop for a successful sports marketing program.

Sports Marketing is the utilization sports related assets (e.g., professional athletes, teams, sports venues, leagues, events, coaches, etc.) to market non-sports related products (e.g., banks, restaurants, utility companies, builders, car clubs, consumer goods, etc.). We do this really well!